Human-centered Design

Building experiences around people.

We define an experience from the eyes of a consumer, supplier, payor, organization, community, and brand – not just through one filter. Examining our work in multiple lenses makes us think of all the aspects that influence the experience via culture, automation, applications, infra-science, data science, strategy, production and service development, physical design, digital, and service design.

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  • Portrait of Adam Womble, with a colorful, southwestern painting of a cowboy and a bull in the background.
    Adam Womble
    Lead UX Designer & Lead Front-end Developer

May 20, 2021

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